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An Interview With the Founder of The Pink Store

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When you log onto The Pink Store website you will instantly be transported to a little French boutique, seemingly with patrons of the quintessential Mademoiselle looking for just the right pink item to enhance their already existing collection of pink. With something for everyone, this store features items for women, men, children and even your home.

Now what pink-related store would not have a cancer awareness theme to it? The Pink Store also features an array of products dedicated to breast cancer awareness and each quality piece can be proudly worn in show of support for cancer survivors and those that have succumbed to the disease.

Getting back to The Pink Store and its origin – the store’s owner and founder, Beka Doolittle, set up her store in 2007. She says that after having three teenage boys and a husband around, with so much testosterone in the air she wanted something “a little girly”. And so was born her little shop that has grown into a bustling online e-commerce venture. Plans for the store in the future include transitioning into a storefront model plus expanding on a recent undertaking involving roadshows for her products.

Featured in Midlands Business Journal and Omaha.com, Beka has enjoyed a good amount of success in her venture – purposefully reaching her goal of being a stay-at-home mom while engaging in business at the same time. And since she passionately loves the color pink, it only seemed a natural progression to establish the perfect little Pink Store.

For more information, you can visit the store’s website at www.thepinkstore.com or call them Toll Free at 877-991-PINK. You can also find the store on Facebook, Twitter and on Pinterest.

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